Step by step society is moving closer to a more sustainable, energy efficient world. The desire to change is strong, fuelled by the public push to do so. We look to businesses to incite change and businesses look to Ecovantage.

Ecovantage helps companies navigate the transition to cleaner energy with expertise, experience and a wealth of knowledge. The industry is complex, filled with new terminology and rules. So for a beginner, having a guiding partner makes the road ahead look a little less daunting. 

Ecovantage enlisted Hive to create a series of four videos, helping newcomers bridge this knowledge gap. From detangling complex ideas to expanding on well-known but often misused terminology, the videos would provide viewers with an introduction to decarbonisation so they too could be a part of the conversation and make meaningful change.  

The scripts were carefully crafted to explain these complex ideas in clear, casual language. It was paired with an icon-inspired animation style, linking clearly to the existing brand whilst collage elements were introduced to bring visual depth and a casual look and feel. 

The final videos helped Ecovantage a step closer to making change accessible to all.